ICD International, TBS Group's technology partner for e-invoicing

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June 11, 2024

ICD International and TBS Group: A Partnership to Support Media Companies with E-invoicing

TBS Group, a provider of audience revenue management and monetization solutions for media and communication companies, has chosen to partner with ICD International and its solution DEMATRUST to support its clients in their transition to mandatory e-invoicing.

This partnership aims to offer users of TBS Group solutions an integrated, compliant, and tailored response to the specific needs of the media sector, advertising sales houses, agencies, and advertisers.

In a rapidly evolving regulatory landscape, the objective is clear: to enable media players to send, receive, control, and track their electronic invoices while complying with reform requirements and the specificities of their sector.

TBS Group: A Leading Player in Media Revenue

TBS Group is a specialized software provider for commercial management and audience revenue monetization solutions.

Its solutions support media and communication players in managing their advertising revenue, subscriptions, and commercial activities.

Thanks to its dedicated ERP system, TBS Group enables advertising sales houses, media groups, and industry organizations to consolidate their revenue, structure their processes, and manage their commercial activities in a demanding business environment.

With the widespread adoption of e-invoicing, users of media management solutions must now anticipate new obligations: regulatory formats, invoice transmission, receipt of supplier data flows, status tracking, technical controls, and reporting of mandatory data.

ICD International: Over 30 Years of Expertise in Digitalization

ICD International is a French expert software provider in digitalization, EDI, and B2B exchange automation for over 30 years.

A member of EDIPUB, ICD International has been supporting players in media, advertising, and communication for many years in the digitalization of their flows.

This expertise specifically covers:

  • e-invoicing;
  • EDI exchanges between partners;
  • customer and supplier flow management;
  • specificities related to advertising sales houses;
  • digitalization of mandates;
  • compliance challenges specific to the media sector.

With DEMATRUST, ICD International now assists companies in complying with the e-invoicing reform.

DEMATRUST is a solution designed to manage electronic invoice flows, secure exchanges, ensure traceability of processes, and integrate with existing systems.

A partnership to anticipate mandatory e-invoicing

The e-invoicing reform is profoundly transforming companies' billing processes.

For media players, the challenges are even more specific. Flows can involve multiple parties: advertisers, agencies, ad networks, paying agents, media outlets, or media groups.

These circuits require a precise understanding of roles, data, statuses, and associated obligations.

By leveraging DEMATRUST, TBS Group enhances its offering with a solution capable of meeting the reform's requirements while considering the sector's specificities.

This partnership allows TBS Group users to benefit from a solution to:

  • issue compliant electronic invoices;
  • receive supplier invoices;
  • transmit mandatory data;
  • manage technical and business controls;
  • track invoice statuses;
  • secure data exchanges;
  • integrate with their existing tools;
  • anticipate future regulatory obligations.

A tailored response to the specificities of the media and advertising sector

The media and advertising sector has very specific invoicing requirements.

Processes often involve complex circuits between advertisers, media agencies, advertising networks, and paying agents.

The Sapin Law, mandate rules, multi-stakeholder invoicing flows, and justification constraints make compliance more demanding than in other sectors.

It is precisely on these points that ICD International offers strong business expertise.

ICD teams master the invoicing specificities of the media and advertising sector, enabling them to support TBS Group clients with an approach tailored to their actual needs.

To learn more about this topic, you can consult our dedicated article: Media e-invoicing: choosing the right Approved Platform.

DEMATRUST: an Approved Platform to secure invoicing flows

With DEMATRUST, ICD International offers a comprehensive solution to support businesses with mandatory e-invoicing.

The solution processes customer and supplier invoice flows, while ensuring their compliance with regulatory requirements.

DEMATRUST specifically addresses the following needs:

  • issuing electronic invoices;
  • receiving supplier invoices;
  • managing regulatory formats;
  • data control;
  • status tracking;
  • traceability of exchanges;
  • document archiving and security;
  • integration with ERP and business solutions.

You can find a complete definition of the role of a platform in our glossary: AP – Approved Platform.

A natural collaboration centered on EDIPUB and dematerialization

The partnership between ICD International and TBS Group is built on a trusting relationship developed over several years, focusing on EDIPUB and the challenges of dematerialization in the media sector.

This collaboration now enables them to offer a joint solution to agencies, media sales houses, and advertisers who need to adapt their invoicing processes.

For ICD International, this partnership also strengthens its commitment to media players in digitalizing their workflows.

“The specific invoicing processes of the media sector, particularly concerning the Sapin Law, are fully understood by the ICD International teams. This allows us to provide the best possible support to TBS Group's clients.”

“We are very proud of this partnership, which allows us to support agencies, media sales houses, and advertisers in the dematerialization of their supplier and customer invoice flows.”

Florence Naudin, Managing Director of ICD International

“The partnership with ICD International is the natural outcome of a fruitful collaboration that has existed for many years between our two companies around EDIPUB. It is therefore with great pleasure that we embark together on this new stage of invoice dematerialization.”

Nicolas Daniel, President of TBS Group

An opportunity for software publishers and industry players

This partnership also highlights the advantage for business software publishers of partnering with an Approved Platform to integrate electronic invoicing into their offering without solely bearing the full regulatory complexity.

ICD International supports publishers, integrators, and consulting firms who wish to offer their clients a compliant, integrated, and scalable solution.

To learn more, explore our partner program.

Key takeaway

With this partnership, ICD International and TBS Group provide a concrete solution to the challenges of electronic invoicing in the media sector.

Users of TBS Group solutions will be able to rely on TBS Group's business expertise and ICD International's DEMATRUST solution to anticipate the reform, secure their data flows, and streamline their compliance.

In a sector characterized by specific invoicing processes, multi-party workflows, and strict regulatory requirements, this collaboration provides a solution tailored to real-world needs.

Are you a media professional, an ad network, an agency, or an advertiser? Discover DEMATRUST or speak with our experts through our e-invoicing supportpage.

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